by box_of_delights on Thu Jul 19, 2007 11:01 pm
A couple of interesting articles about the changes:
From the Courier Mail:
WHILE Monday night signals a new beginning for Neighbours, fans shouldn't expect to see many big changes.
Channel 10's network drama executive Dan Bennett says that aficionados should see only subtle differences next week, as the reworking is planned to continue at a gentle pace for the next 12 months.
``July 23 marks the beginning of the changes, but we have been careful to let everyone know not to expect that we have flicked a switch and made everything 100 per cent different,'' Bennett says.
``There will be a new family, the Parkers, and it's also the week that we start new storylines, so it's the perfect opportunity for viewers who have lapsed to come back and for new viewers to come on board.
``We have been very conscious not to alienate the fans that we have at the moment. We haven't dropped a bomb on Ramsay St to start from scratch, but a new audience can come on from the beginning and join us for a new journey.''
Bennett says the changes, which have included money being injected into improving sets and lighting as well as changing to a high-definition filming format, were needed for the soap to stay competitive.
``We recognise that the audience is spoilt for choice now, because there are so many UK, US and Australian drama productions that are looking so great,'' he says.
``The reality is that people are watching less TV and when they sit down to choose what small amount they will watch, we want our product to be as good, if not better, than other programs.
``We were aware that Neighbours hadn't kept up with production trends but that was because of financial restrictions, so we decided it was time to step up to the plate and inject some funds into the show.''
As well as Steve Bastoni and Nikki Coghill joining the cast, Brett Tucker from McLeod's Daughters has signed on and favourite Kym Valentine, left, will return as Libby Kennedy. Joan Sydney, who played Matron Sloan in A Country Practice, will revive her role as Valda Sheergold and Penny Cook will make regular visits back to Erinsborough.
Bennett says that a fresh approach to storylines was also needed and the new direction would reflect audience feedback.
``It's recognition that we needed to take the show back to the family and relationship stories, and away from the event-style storytelling, and the audience told us they were after a show that they were able to find an emotional connection with,'' he says.
``We don't all go around exploding bombs and carrying guns - there is still a place for that because we are still a soap opera and that will occur - but we do all have issues with our families and relationships so that will be more the focus now.''
Bennett says there's no risk of the show being cancelled. ``Neighbours is really safe,'' he says.
and
from the Daily Telegraph (Australia):
Let's get one thing straight - Neighbours is not being relaunched. Rejigged, remodelled, revamped, re-imagined and refocused. Just not relaunched. Producers of the long-running soap have been at pains to make the July 23 transition into what they call "phase two" of Neighbours as seamless as possible.
Any word of a relaunch might bring negative connotations - like a car that has stalled, or a ship which has run aground.
In truth, both analogies work. Neighbours has suffered a ratings slide to the point where last year less than 700,000 viewers a day were tuning in.
Choking in the face of robust ratings on the part of its 6.30pm timeslot adversaries, Nine's A Current Affair and Seven's Today Tonight, there was a general acknowledgement at Ten and by the show's owner FremantleMedia that the show needed, if not an overhaul, at the very least a fresh splash of paint.
Ten's drama executive Dan Bennett says there was a recognition Neighbours hadn't kept pace with other Australian dramas on TV.
"We knew that if we wanted to remain relevant and be around for the next 20 to 22 years we had to step up to the plate and make changes that needed to be made so that Neighbours is as good as any other Australian drama on TV," he says.
"We knew it was going to be quite a long process. We're not kidding ourselves that we could flick a switch and all of a sudden everything would be fixed."The announcement that Neighbours would shift gears followed news of a change in the UK, where arguably the most hardcore fans of the show live and where it screens to almost six million viewers a day.
UK network Five will pick up the show from 2008 after outbidding the BBC, which has aired the show since 1986.
Neighbours' owner FremantleMedia is reportedly using the $720 million Five paid to aquire the rights to the soap to help fund the makeover.
So what will viewers see when they tune in on Monday? Firstly, the new opening titles will be splashed with a bit more colour and there is a new mix of the theme song. By next year, the show will be seen in High Definition, improving the overall look.
As well as a new aesthetic, we'll be introduced to a new family. The Parkers - Steve (Steve Bastoni), Ned's older brother, his wife Miranda and daughter Bridget - move to Erinsborough from Sydney.
Another recognisable new cast member is former All Together Now star Jane Hall, who plays Rebecca Napier. And Kym Valentine, who played Libby Kennedy between 1994 and 2004, will return to Ramsay St.
Viewers can expect storylines to evolve in upcoming weeks.
"Neighbours tends to be at its most successful when exploring high-stakes relationship and family stories and the audience tends to not respond as well to the higher reality stories. Guns and psycho stories are all good in small doses," Bennett says.
One of the best examples of a relationship-based story which kept viewers hooked was that of Karl and Susan Kennedy.
"Karl cheated on Susan several times but the audience were still clapping when they got back together," Bennett says.
Pippa Black, who plays Elle Robinson, is set for a somewhat controversial storyline.
"I nearly flipped out when I picked up the script," she says. "I went up to the producers and said, 'What's going on?'"
But Black approves of the changes. "We're getting a lot more studio room and hopefully sets won't wobble when you close the doors."
* Neighbours, weekdays, Ten, 6.30pm